What to Expect in Your First 30 Days With Us

Starting a new website project can feel opaque from the outside — you send an email, and then... what? Here's the honest, unglamorous version of what the first month with us actually looks like.

Week one is Discover. We get on a call, ask a lot of questions you may not have thought about yet — who your customers actually are, what a "win" looks like, what's frustrated you about past websites — and pull together a short project brief you sign off on before anything gets designed.

Week two is Design. You'll see a homepage direction, not a finished site — colors, type, layout, tone. This is the cheapest point in the whole process to change direction, so we deliberately slow down here rather than rushing to "something built."

Weeks three and four are Develop. Once the direction is approved, we build it out — every page, every form, every piece of copy — and you'll get a private preview link to review as it comes together, rather than waiting until the very end to see anything.

Somewhere around day 30, most projects are in final review: testing on real phones, checking every link, tightening copy, and preparing for launch. Larger projects take longer, and we'll always give you a realistic timeline up front rather than an optimistic one.

The single biggest factor in how fast this moves isn't us — it's how quickly you can review and approve each stage. Projects that move fastest are the ones where a decision-maker is available for short, timely feedback rather than long delays between rounds.

Curious what this looks like for your specific project? Our full Our Process page walks through every stage in detail, or you can just get in touch and ask.